Fragrance plays a powerful role in creating meaningful experiences and memories, yet it's one of the hardest sensations to convey through traditional media. Lincoln has embraced this challenge by introducing Violet Cashmere, a signature scent for their Nautilus and Navigator SUVs, bringing it to life through an artistic collaboration.

Renowned artist Shinique Smith partnered with Lincoln and Le Car curator Tamara Warren to transform this olfactory experience into visual art. Smith's installation, "Gateway," interprets Violet Cashmere through a creative blend of colors, textures, and visual elements.

Smith, who began incorporating fragrance into her art in 2015, believes in creating immersive experiences that break down traditional artistic boundaries. Her work combines light, reflection, shadow, and scent to create multisensory installations that engage viewers on multiple levels.

The artist's automotive-inspired work extends beyond the Lincoln collaboration. Her exhibition "Torque" at the Indianapolis Museum of Art pays tribute to the Gold and Glory Sweepstakes, a groundbreaking all-Black racing series from the 1920s and '30s.

The integration of diffused fragrance in modern vehicles represents more than just luxury - it's about creating personal sanctuaries within our vehicles. As Smith notes from her experiences in Los Angeles, cars have evolved beyond mere transportation to become spaces of serenity and personal expression.

This artistic interpretation of Lincoln's Violet Cashmere fragrance demonstrates how automotive design continues to evolve, blending traditional craftsmanship with innovative sensory experiences to create more meaningful connections with drivers and passengers alike.

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