
RACER's The Creative Drive: Inside Jeff Zwart's Career with Paul Pfanner
In this captivating episode of The Creative Drive, legendary filmmaker, photographer, and race car driver Jeff Zwart joins us to share his remarkable journey through storytelling, advertising, and motorsports.

Man wearing baseball cap
Jeff delves into his extensive career highlights, from directing high-profile Super Bowl commercials to achieving multiple victories at the challenging Pikes Peak International Hill Climb. His unique perspective bridges the worlds of creative direction and competitive motorsports, offering valuable insights into both industries.
Throughout the conversation, he discusses his lifelong passion for Porsche, his innovative approaches to visual storytelling, and his vision for the future of filmmaking. The discussion provides a rare glimpse into the mind of someone who has successfully merged artistic vision with automotive excellence.
Listeners will gain practical insights into creative processes, professional storytelling techniques, and the intersection of art and motorsports. Whether you're a filmmaker, motorsport enthusiast, or creative professional, this episode offers valuable lessons from one of the industry's most versatile talents.
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