FOX Sports Films New IndyCar Driver Commercials for NFL Playoffs
Penske Entertainment and FOX Sports are currently filming new NTT IndyCar Series commercials featuring three of the sport's top drivers. The promotional campaign includes reigning three-time champion Alex Palou, two-time Indianapolis 500 winner Josef Newgarden, and fan-favorite Pato O'Ward.
IndyCar driver with victory flowers
The Los Angeles-based production focuses on showcasing the drivers' personalities and backgrounds, aiming to introduce IndyCar to FOX's broader audience. The commercials are scheduled to debut during FOX's NFL playoff coverage in January, with potential airtime extending through the Super Bowl on February 9 and leading up to the 2025 IndyCar season opener in St. Petersburg on March 2.
Additional driver-focused commercials featuring other series stars are expected to follow the initial campaign. While specific details remain under wraps, a Penske representative noted, "We're off to an aggressive start with FOX, and there are more exciting things in the works. Stay tuned!"
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