VensureHR Signs IndyCar Partnership Deal with AJ Foyt Racing
AJ Foyt Racing has secured a new partnership with VensureHR, a leading HR services and technology firm, which will support both the No. 4 and No. 14 IndyCar entries throughout the season.
Race car with sponsor decals
The partnership kicks off with prominent branding at the season opener in St. Petersburg, where VensureHR will be featured atop the sidepods of the No. 14 car as a major associate marketing partner. The company's branding will appear on wheel ramps throughout the season, with an enhanced presence on the No. 4 car during the Indianapolis 500.
Larry Foyt, team president, emphasized the dual nature of the partnership, stating that beyond sponsorship, the team will utilize VensureHR's services to improve administrative efficiency and business operations. This integration aims to strengthen both organizations while showcasing VensureHR's PEO services to potential business clients within the racing community.